Selected Works

In late 2023, I photographed the social media and press campaign for the Japanese fashion brand PETTY Clothing. Taking on the roles of Creative and Art Director, I also directed and edited a series of short films for their digital channels, shaping a cohesive visual narrative across still and moving image.

I work as an Art Director and Photographer for fashion brands, creating campaigns across luxury and lifestyle.

For the AW24 campaign of the Japanese fashion label PETTY, I developed a visual direction inspired by classic tailoring and vintage fashion photography. The campaign was shot entirely on analogue medium format film, creating a tactile and textured aesthetic that reflected the brand’s balance between refinement and rawness.